CRM, scheduling, route optimization, water chemistry, equipment tracking, estimates, invoicing and homeowner communication — in one purpose-built app for pool service companies. Replace the spreadsheets, the texts, the paper checklists and the half-dozen tools you bolted together.
Assisted onboarding. Built for pools, not bent into shape.
Running a pool service company means juggling weekly recurring routes, one-off repairs, chemistry that has to be right every single visit, equipment that ages on its own schedule and homeowners who want a text the moment the tech leaves the gate. Most pool business management tools cover one slice of that and leave the rest to spreadsheets, group texts and a notebook on the dashboard.
SplashIQ is built differently. It assumes you run a route business with multiple properties per customer, equipment per body of water and a weekly chemistry obligation. Every screen — office, field and homeowner — speaks the same language, so the office sees what the tech sees, the homeowner sees what's relevant to them, and nobody re-keys data into a second system.
Seven modules, one platform, one login. Each one earns its place — and they actually talk to each other.
One customer can own multiple properties; each property has its own pool, spa, equipment list, gate code and service frequency. Leads and customers live in one searchable pipeline with follow-up reminders, so nothing rots in a Gmail inbox.
Learn moreRecurring weekly routes, drag-and-drop reassignment, automated homeowner reminders and a route map that respects drive time. Reassign a tech and the change ripples through the calendar, the field app and the homeowner portal automatically.
Learn moreBuild estimates, publish them to the homeowner portal, convert approved work into work orders, and track invoices. Verified online payments remain behind a security release gate.
Learn morepH, chlorine, alkalinity, calcium, CYA — captured on every visit with trend charts, target ranges and auto-dosing suggestions. The homeowner sees the same chart you do.
Learn morePhoto every pump, filter, heater and salt cell. Track model numbers, install dates and service history. Flag what needs attention before it fails on a Saturday in July.
Learn moreEvery customer gets a private portal: visit summaries, before/after photos, chemistry charts, estimates and invoice history. Cuts inbound 'when are you coming?' calls dramatically.
Learn moreStop paying for a CRM, a scheduler, a payments tool and a chemistry app separately. One subscription covers the whole operation.
Every property page has the equipment list, gate code, dog warning and chemistry history. A new hire can run a route on day one.
Publish a clear estimate, capture approval, create the work order and retain the invoice history in one workflow.
Automated reminders before the visit and a portal recap after it. The homeowner sees the chemistry, the photos and the invoice without picking up the phone.
Adding the hundredth customer takes the same effort as adding the tenth. The structure scales; the headcount doesn't have to.
Large taps, sunlit colors, voice notes, and a sync queue that protects active-visit work through brief connection losses.
Compare the tools for your daily routes, customer records and business operations.
| Platform | Where it stops |
|---|---|
| Pool Brain | Pool-specific, but limited homeowner-facing tools and no built-in financing. |
| Skimmer | Strong field app, weaker office-side CRM, lead pipeline and quoting. |
| Pool Office Manager | Solid back-office, dated UI, no homeowner portal or financing. |
| Pool Founder | Education-first; not a full operations platform. |
| NetSuite | Enterprise ERP. Expensive and over-built for a route business. |
| ServiceTitan | Generic field-service platform retrofitted for pools. Long implementation, high cost. |
| PoolCommand | Newer entrant focused on chemistry; light on CRM, dispatch and billing. |
SplashIQ | CRM, scheduling, water chemistry, equipment, estimates, invoicing and a homeowner portal — built end-to-end for pool service. |
Competitor links and trademarks belong to their respective owners. Assessments reflect our reading of publicly available product information.
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Pool business management software is the operating system for a pool service company. It combines CRM, scheduling and route optimization, water-chemistry logging, equipment tracking, invoicing and homeowner communication into one platform — so the office, the field crew and the customer are all working from the same source of truth.
SplashIQ is built end-to-end for the pool route: CRM with multi-property accounts, drag-and-drop dispatch, a sunlit-ready field app, water chemistry trends, equipment-condition tracking, estimates, invoicing and a homeowner portal.
Yes. The Starter plan is built for solo operators and small crews — unlimited customers and properties, full scheduling and invoicing, no per-customer fees. You can run a 50-pool route on the same platform that scales to 5,000.
ServiceTitan and NetSuite are enterprise platforms built for plumbers, HVAC and large-scale ERP. They're powerful but heavy, expensive and require configuration. SplashIQ assumes pools — recurring weekly chemistry, equipment per body of water, route density — so it works on day one without a consulting engagement.
For an already-open visit, readings, notes, checklist changes and completion actions queue locally and sync when coverage returns. Photos and a fresh app launch currently require connectivity.
Most companies are live in a day. CSV import handles customers, properties, equipment lists and route assignments. Our team can help map the columns if your export is messy.